Salt Bae, the Turkish chef whose signature move is to pour salt on his hands before sprinkling it over a steak, has become something of an internet sensation after a video of him showing off his style to customers went viral. The only question remaining is whether Salt Bae will be able to translate that success into real life, at least in the form of increased restaurant sales.
Nusret Gökçe, also known as Salt Bae, has earned the reputation of being the Turkish Deli Guy on Instagram by posting photos of himself sprinkling salt and pepper on meat he cuts and slices at his restaurant Nusr-Et Steakhouse in Turkey. He has over 3 million followers, who come to watch his videos of him slicing through ribeye steak, salmon, and beef tenderloin with his signature slow-motion technique. While many are watching his videos just because it’s entertaining, others are wondering if Salt Bae can help their restaurant increase sales?
Nusret Gökçe gained notoriety when a video of him sprinkling salt on meat went viral, amassing millions of views on social media in just 24 hours. The footage was part of the launch campaign for his eponymous Nusr-Et Steakhouse chain, and the marketing ploy certainly worked—the first restaurant was opened in Turkey in September 2016, with several more branches opening soon after that.
Is Salt Bae the New Restaurant Sensation?
Salt Bae, the Turkish chef whose signature move is to pour salt on his hands before sprinkling it over a steak, has become something of an internet sensation after a video of him showing off his style to customers went viral. The only question remaining is whether Salt Bae will be able to translate that success into real life, at least in the form of increased restaurant sales.
What is Salt Bae all about?
The internet has been buzzing about a new restaurant sensation called Salt Bae. This Turkish chef has taken the culinary world by storm with his unique approach to seasoning food. His restaurant, Nusret, has become a must-visit spot for foodies all over the world.
What does SALT BAE mean anyway?
The internet is buzzing about a new restaurant sensation called Salt Bae. So what does SALT BAE mean anyway? According to Urban Dictionary, it’s a person who sprinkles salt on everything like he’s seasoning his food with his abs. And that’s exactly what this Turkish chef does. He seasons his food with salt and then sprinkles it on like he’s seasoning his food with his abs. The results are amazing.
How did Nusret Gökçe become famous as #SaltBae, exactly?
It all started when a video of him seasoning a steak went viral on social media. The video, which was shared on the Turkish news site DHA, showed Gökçe tenderly massaging the meat with salt before slicing it up and cooking it to perfection. The footage of him slowly sprinkling salt from on high with such precision and artistry caught people’s attention and the rest is history.
Where can you find salt bae restaurants around the world?
Nusret Gökçe, better known as Salt Bae, is a Turkish chef who has taken the internet by storm. His videos of him sprinkling salt on steak and other meat dishes have gone viral, and now people are clamoring to try his food. So far, there are three Salt Bae restaurants – one in Istanbul, one in Dubai, and one in Miami. Who knows where he’ll open up next?
Use of salt in restaurants like Nusret Gökçe’s world-famous Turkish steakhouse located in Nusr-Et Steakhouse in Dubai, United Arab Emirates. Section: Are there any drawbacks to eating high levels of sodium on a regular basis or too much sodium as served at restaurants like Nusret Gökçe’s Neşet Ertaş Steak House located in Turkey.
It is no secret that the use of salt is a major component in most cuisines around the world. However, what is new is the way in which salt is being used in restaurants like Nusret Gökçe’s world-famous Turkish steakhouse located in Nusr-Et Steakhouse in Dubai, United Arab Emirates.
